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Meet Our JSA Family

Isabel Roco

SEO AND DIGITAL MARKETING MANAGER

Isabel Roco’s thoughtful approach and analytical ability give her the foresight to make wise marketing decisions. She is a consumer-obsessed brand strategist and UX enthusiast, passionate about driving customer loyalty through executing excellent brand experience. She easily connects people and builds consensus across teams and projects. She enjoys working with organizations who want to make a significant difference in people’s lives. Her marketing experience for over a decade spans both client and agency roles in brand, product, and account management for start-ups to Fortune 500 companies including Texas Instruments, Brierley, and Asian Chamber of Texas, in the areas of brand management, digital marketing/SEO, email, loyalty marketing, marketing strategies/consulting and eCommerce. Isabel graduated cum laude with a BS in Business Administration/Marketing, has an MBA from the University of Texas at Dallas, and certifications in SEO, digital marketing, and social marketing.

Meet more Family members

Jaymie A. Scotto Cutaia

Jaymie Scotto Cutaia

CEO & FOUNDER

Lisa Garrison

Lisa Garrison

CHIEF FINANCIAL OFFICER

Barb Mitchell

EXECUTIVE VP & MANAGING DIRECTOR

Laurel Burton

EXECUTIVE VP, ACCOUNT STRATEGY

Dean Perrine

EXECUTIVE VP, CLIENT STRATEGY & SUCCESS

Karissa Campbell

EXECUTIVE VP, ACCOUNT STRATEGY