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Connected2Fiber’s Connected World Location Engagement Platform at the Heart of IFN’s Expansion and Sales Strategies

“Connected2Fiber has enabled our 21 members to identify and promote their serviceable footprint to the market in an automated way, which maximizes their ability to participate in deals and serve customers.” – Cory Childs, Vice President of Sales and Marketing at IFN.

Connected2Fiber, the location engagement platform for network buyers and sellers, announced that Intelligent Fiber Network (IFN), a provider of technology services, including fiber, has expanded its use of The Connected World platform to plan market expansion and monetize over 80,000 recently-identified, serviceable locations.

As a location engagement platform powered by insights into over 350 million locations, The Connected World enabled IFN to identify over 80,000 serviceable, near-net locations and distribute that coverage automatically to over a dozen partners in their preferred format. Moreover, IFN leveraged the deep, location-based insight of Connected2Fiber’s platform to successfully plan market expansion. This included using polygon drawing capabilities to surface location-based information on commercial buildings to identify markets where prospects have high levels of estimated network spend, are serviceable, and belong to a certain industry of interest.

IFN is currently evaluating further use of the platform, including leveraging it to streamline the quoting process and engage more effectively with their channel community through its new portal capability.

“From what we’ve experienced on the wholesale side of our business, the investment in Connected2Fiber has resulted in significant economic return and we’re excited to see where this technology leads us.” – Todd Willis, Carrier Sales Manager at IFN.

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