There is no denying the channel’s momentum in 2025, and there is no better place to take advantage of that momentum than at the world’s largest independent channel event, #CPExpo & #MSPSummit. For 25+ years, Channel Partners Conference & Expo has been the leading channel event, bringing together the world’s top channel professionals.
Channel Partners Conference & Expo, co-located with MSP Summit, is an event serving companies in the information and communication technologies (ICT) channel industry with unmatched networking opportunities, insights and education provided by industry experts, and a vendor-neutral expo hall with over 300 technology suppliers and distributors. The event provides information, perspective, and connection for the entire channel ecosystem.
Maddie Bird, Marketing Manager for Channel Partners, gives us tips to make the most of this year’s conference.
JSA: How do you suggest attendees approach their personal agendas at Channel Partners Conference & Expo 2025?
MB: Be prepared! Study the agenda, the expo hall floor, and the mobile app well in advance of arriving onsite, and make a plan to ensure you don’t miss a single second of the action. With so much going on, planning in advance is key.
JSA: How can attendees optimize networking opportunities at Channel Partners Conference & Expo 2025?
MB: Check the agenda for all of the incredible networking events we have in store, keep an eye on the mobile app for connection requests from fellow attendees and vendors, and make sure your mobile app notifications are on so you receive reminders when networking events are coming up.
JSA: What are some of the key locations within the Channel Partners Conference & Expo 2025 venue?
MB: Our 3-day expo hall is the heart of the show, featuring 300+ vendors with state-of-the-art partner programs.
Meeting Room Central, right outside the expo hall, is where you’ll go to meet with some of our exhibitors, visit the MVP lounge, and more.
The Keynote Room is where all of our keynote sessions will take place, in Venetian Ballroom F
JSA: What are your top 3 tips for making the most of Channel Partners Conference & Expo 2025?
MB:
1) Prepare in advance! Explore the exhibitor list and agenda in the mobile app before you land in Vegas.
2) Come ready to make connections! Networking is the number one reason partners attend our show year after year.
3) Embrace the learning opportunities. The agenda is jam-packed with educational content, workshops, trainings, and more that will help you take your business to the next level.
