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BDx Launches Campaign to Celebrate Women in Technology for International Women’s Day

In honor of International Women’s Day and Women’s History Month, Big Data Exchange (BDx), launched its #BDxTheGap challenge to applaud the advancements of women in technology. The week-long initiative and ongoing campaign showcases the company’s commitment to closing the gender gap, specifically in the data center industry across the Asia Pacific region, where they operate data centers. 

Women in technology Jennifer Spano
Jennifer Spano, Director of Marketing for BDx, submits a photo to the #BDxTheGap campaign to demonstrate her commitment to closing the gender gap in the data center and technology industries. All are welcome to follow the challenge and submit photos on LinkedIn.

Women in Technology in Asia Pacific

The Asia Pacific region is home to some of the fastest-growing data center markets, but the region has a larger gender gap than other markets. On average, Asia Pacific has one woman in leadership positions for every four men. Globally, approximately four women hold leadership positions for every 10 men in business and politics. While progress has been made, the COVID-19 pandemic has threatened to slow the momentum. Studies show that because of the pandemic, women across industries are more likely to experience a layoff and/or leave the workforce to help with childcare. BDx leaders recognize the importance of celebrating the advancements of women and pledge to band together to make the gender gap even tighter.

“Globally, the data center and technology industries have experienced notable growth with the representation of women, and we want to continue on this path to encourage more women to pursue a career in these sectors. In what has historically been a male-dominated field, we feel it is vital to celebrate the women at BDx and that we work with on International Women’s Day. We’re excited to launch our #BDxTheGap campaign to inspire women and empower them to lead the next generation in these essential industries.” – Jennifer Spano, Director of Marketing for BDx

#BDxTheGap Celebrates Women in Technology

women in technology Braham Singh
Braham Singh, CEO for BDx, submits a photo to the #BDxTheGap challenge to demonstrate his commitment to closing the gender gap.

Throughout the week of March 8, #BDxTheGap will demonstrate how BDx embraces the advancement of women both internally, at partnered companies and across the globe. Leaders from BDx and the companies they work with will offer input on social media, and to close out the week the company will present an inspirational special video on how they’re closing the gender gap. Others in the technology and data center industries are encouraged to participate by submitting a photo to demonstrate their commitment to #BDxTheGap and inspire more young women and girls to pursue careers in these fields. 

#BDxTheGap will continue throughout the year and will include a special roundtable discussion featuring an all-female perspective on how digital transformation is changing the APAC region. 

Follow the #BDxTheGap challenge on LinkedIn, and read up on the women that BDx has already placed in key positions in its Women Behind BDx blog series. 

To learn more about BDx, visit www.bdxworld.com

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