Carrie has 10 years of experience in B2B SaaS, cloud and infrastructure companies, specializing in turning complex products into clear, compelling narratives. She has helped lead rebranding efforts, built editorial teams and systems and created content for technical and compliance-heavy audiences that delivered measurable results. Equally comfortable interviewing engineers, CEOs or customers, building messaging strategies, or running a webinar series, she focuses on making sure content isn’t just published but performs.

Carrie is based in Southeast Michigan with her husband and two sons. In her spare time, she enjoys traveling, trying new foods and watching reruns of The Golden Girls.