When it comes to common misconceptions about the internet, Telia Carrier’s Chief Evangelist Mattias Fridström has heard them all, but there are a few myths more prevalent than others. Those include:
- “The internet should be free!”
- “The internet is available everywhere.”
- “All providers are the same.”
The truth is, these misconceptions about the internet and internet service providers can create a buyer’s journey for enterprise decision makers that is rife with myths, leading to missed opportunities.
The key to debunking some of these statements lies in education. One of the most important starting places, according to Fridström, is in understanding how the internet backbone is structured and how varying tiers of networks work together to connect everyday people and businesses.
The second most important thing to understand is that your quality of service depends on your internet service provider (ISP) and what types of networks they’re connecting to. For example, they could be connected to a small network, which is connected to an even smaller network. This type of architecture creates a longer and slower path for end-users to view what they are searching for on the internet. Picking the right provider is a critical step for enterprises looking to enhance their competitiveness through digital transformation.
In his first JSA TV interview, Fridström attempts to clear up some of these common internet connectivity misconceptions so you can make better decisions for your business. He also describes what distinguishes tier 1, 2 and 3 providers, and explains why your choice of ISP makes all the difference. Listen to the whole interview now:
https://www.youtube.com/watch?v=v8HHeGpZNoo
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Telia Carrier has the #1 ranked Internet backbone, global reach and award-winning customer care, connecting everyone and everything that matters. Learn more at www.teliacarrier.com
