Iceotope Technologies Limited (“Iceotope”), the global leader in Precision Liquid Cooling technology, announced the appointment of Christian Belady as Senior Advisor to the company. Christian is an innovative data center executive known for his approaches to infrastructure and quantitative benchmarking. Notably, he is credited with originating the Power Usage Effective (PUE) metric, now widely adopted worldwide as a measure of data center energy effiency.
Christian was most recently the Vice President of data center research at Microsoft, where he led a team to drive disruptive data center technologies in cooling, power generation, networking, chip technology and natural ecosystems. Previously, he led global development for hardware and data centers, managing research, energy, engineering, construction, and operations. He also has expertise with high-performance power, cooling, and data center design from previous roles at Hewlett Packard, Convex Computers, Texas Instruments and IBM.. Christian’s appointment coincides with increasing global demand for Iceotope solutions and an ambitious global expansion strategy that includes new US offices and the addition of two new senior executives.
The data center liquid cooling market is projected to triple in size, reaching $10.61 billion by 2028. In response to this growth, Iceotope is enlarging its global presence and enhancing its leadership team to meet the rising demand.
- Iceotope has opened new offices in the Research Triangle Park (RTP) in Raleigh, North Carolina, to allow greater collaboration with its US-based partners and customers. In the first phase, Iceotope’s new offices will house its sales and marketing operation, as well as a showroom for customers to visit and experience its technology firsthand. Future phases will include a mini-lab facility where equipment will be tested before being deployed to customers.
- In response to the growing demand for Precision Liquid Cooling solutions in Asia-Pacific, Iceotope has appointed Jason Low as Regional Director for APAC to expand the company’s activities and reach in the region. With 23 years of sales and business development experience in technology companies across Asia, Jason joins Iceotope from Quantum, where he was Head of Sales Asia.
- To develop partnerships that will underpin Iceotope’s global expansion, Rachel Canales has been appointed Vice President of Strategic Alliances. She joins the company from Lenovo, where she was responsible for working with partners to identify new business opportunities.
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