Our expert PR services are designed to increase our clients’ market presence, brand equity and build lead generation opportunities. Using JSA’s established relationships and extensive media/analyst database and competitive monitoring tools, the JSA expert PR team will perform the following press release strategy, writing and distribution services:
- Write, edit and distribute your company news in a professional press release format
- Pitch and distribute the news to our targeted media contacts, custom developed for each client’s specific needs. This includes mainstream and/or industry/business-specific news organizations, as well as global or local journalists, analysts, bloggers and social influencers.
- Manage all media and analyst inquiries and schedule interviews with journalists and analysts.
- Inclusion of the news in our various JSA media channels, including: on our industry blog, Telecom News Now (with over 160K readers); in our end of month newsletter and end of week news headlines emails (with GDPR-compliant 28K subscribers); and across our (and yours, if you desire) social boards (with an average of 450K views).
- Leverage our JSA TV video channel and JSA Podcast channels for additional relevant branding to decision makers within our marketplace. The pre-approved audio and video interview, completely produced in-house by our JSA broadcast team, will feature a JSA spokesperson interviewing a key company decision maker on the news of the day. Once ready for distribution, JSA will leverage all above channels of communication (newsletter, blog, social media, wires etc.)to further amplify the coverage.
- Three business days after the release, JSA will provide an Impact Report detailing the media coverage and news effectiveness.