TELEHOUSE America’s sister company, DMX Technologies recently launched a new product to help advertisers get the most out of their television advertising campaigns. Vision TA is the revolutionary new platform that detects who is actually watching the television and customizes which ads will be shown based on their viewing history, profile and demographics. Based on your profile, Vision TA will also recommend programming most suited to you and show similar commercials.
Advertisers can gain significant data and feedback on their advertising campaigns, which will greatly help in designing campaigns moving forward. Two cable providers in China have already signed up to provide Vision TA to their customers. To learn more about Vision TA visit http://v.youku.com/v_show/id_