Telecom PR

Taking Your Brand Global: JSA’s Must-Know Tips for Branching Out to New Markets

Jaymie Scotto Cutaia: The world of tech and telecom is shrinking, with more and more companies expanding their services to new markets, or bringing on partners to tackle uncharted territory. JSA is expanding too, looking to new markets and always following market trends to better understand where our clients need us most. But venturing out

By |2019-11-05T15:23:06-05:00November 5th, 2019|General|0 Comments

How to Measure PR Success

If you are a small to medium sized-business (SMB) who has embraced public relations and have integrated it into your overall marketing strategy, according to Statista.com, you’re a member of an elite group of only 31% of similar sized businesses. This means that the majority of your competitors have not invested in public relations. You

By |2019-08-09T09:17:30-04:00August 7th, 2019|jsa blog|0 Comments

The Basic Components of a Strong PR Strategy

A strong public relations strategy requires a carefully thought out plan.  Without a clear set of objectives, the campaign may fall flat. A public relations campaign should fit into an organization's overall marketing strategy and corporate mission.  All messages that are incorporated into the PR plan should work to further the overall company objectives and

By |2019-07-18T14:49:52-04:00July 18th, 2019|General|0 Comments

How to Create a Telecom PR Plan

Now that we’ve emphasized the importance of including PR in your telecommunications marketing strategy (and budget), it’s time to go back to the basics. When it comes to communicating a highly technical subject matter to the public, what is the most effective way to do so? Creating a successful telecom PR plan is similar to

Friday Reading: JSA’s Tips for Marketing Technical Subjects

Jaymie Scotto Cutaia: After a whirlwind week at ITW 2019, I am pleased to present you with my latest article in Forbes. As communications professionals, communicating a message is always top-of-mind. But as communications professionals for the tech and telecom sectors, communicating that message - whether it be a product launch, customer win, or new

Common Telecom PR Myths – Busted

PR is one of those industries that many people think they understand, due in large part to inaccurate, over-the-top Hollywood portrayals. But the reality of PR is actually quite far removed from the common perception. (PR needs some better PR!) In the telecom space, several public relations myths are flying around that are unfortunately only

Ensuring Telecom Marketing Success: A Q&A with Jaymie Scotto Cutaia at #ITW2019

Jackie Riback Levy:  Is there a way to ensure ROI from invested marketing dollars by a telecom or network infrastructure company? Jaymie Scotto Cutaia: In short, yes but it takes several things.  One: a commitment to investing, training and utilizing top technologies, such as ad management tools that leverage machine learning for optimal budget spend

By |2019-07-12T19:35:14-04:00June 25th, 2019|General|0 Comments

Common Telecom PR Mistakes to Avoid

A lot has been made of the technological advances of the last century, decade – hell, even the last few days. Not only have these advances shaped the way we live, but they have also fundamentally changed the way we communicate, engage and ultimately impact and influence one another. With this in mind, here are

Webinar Time: What’s the Ultimate 1-2 Punch for Telecom Marketing & PR?

Register today for JSA and Mojo Marketing's first joint webinar: "Telecom Marketing & PR: Discover the Ultimate 1-2 Punch" Late last year, JSA announced our exciting new strategic partnership with Mojo Marketing, the first and only full-service digital telecom marketing agency, based in San Diego.  As partners, JSA and Mojo Marketing leverage one another’s strengths

Jaymie Scotto Cutaia Named CEO of the Year 2018 in Telecoms Marketing

Acquisition International Recognizes Cutaia in CEO of the Year Awards for 2018 Congratulations to our Founder and CEO, Jaymie Scotto Cutaia and her much deserved award of "CEO of the Year 2018 in Telecoms Marketing" from Acquisition International, a leading monthly corporate finance publication with a global readership. In this recent article, Acquisition International speaks

JSA Enters 14th Year in Business! What Will We Do Next?

Also Just Released! JSA’s ‘Top 8 in 2018’ list of marketing and PR considerations for companies’ 2018 budget planning. We have entered our 14th year of business with new initiatives designed to further support our growing roster of tech and telecom clients, including Brightlink IP, DataBank, Datavision,  Q Advisors, and West 7 Center.

Have You Explored Our New Website – JSA.net?

This week we officially announced the launch of our brand new website, JSA.net. The site showcases a fresh design, allowing visitors like you to easily learn about and navigate pages on: company milestones; services offered; regions served; flexible pricing packages; portfolio of work; channels like JSA TV and JSA Radio; industry events including Telecom Exchange;

Forbes Agency Council Welcomes JSA to its Community

Forbes Agency Council Is an Invitation-Only Community for Executives in Successful Public Relations, Media Strategy, Creative and Advertising Agencies Great news to share today at PTC'17! JSA has been accepted into the Forbes Agency Council, an invitation-only community for executives in successful public relations, media strategy, creative and advertising agencies. Jaymie Scotto Cutaia, our CEO

jaymie scotto associates
Jaymie Scotto & Associates (JSA) is the preeminent agency for Data Center and Telecom PR, Marketing and Event Planning.
P.O Box 20 Middlebrook, VA 24459 Email: [email protected] Phone: 1.866-695-3629 Contact JSA

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