Technology

How to Measure PR Success

By |2019-08-09T09:17:30-04:00August 7th, 2019|Categories: jsa blog|Tags: , , , , , , , , , |

If you are a small to medium sized-business (SMB) who has embraced public relations and have integrated it into your overall marketing strategy, according to Statista.com, you’re a member of an elite group of only 31% of similar sized businesses. This means that the majority of your competitors have not invested in public relations. You are [...]

The Basic Components of a Strong PR Campaign

By |2019-08-01T15:40:58-04:00August 1st, 2019|Categories: jsa blog|Tags: , , , , , , , |

The main goal of any public relations campaign is, of course, getting client news picked up in media outlets. But writing a great press release is just the first step. And while pickup is nice, positioning the client as a thought leader that media outlets can turn to for expertise is even better. A strong public [...]

Stream Data Centers Hires Simone Walzel To Lead Facilities Management Sales

By |2019-07-26T10:57:27-04:00July 26th, 2019|Categories: colocation, Consulting, Data Center, data center build, data center construction, General, Telecom, telecom industry blog, telecom news, telecom news blog, Telecom News Now, Telecommunications|Tags: , , , , , , , , , , , , , |

Over the past few months, Stream Data Centers, a Dallas-based provider of premium data center solutions, has been looking for someone to lead sales of its Facilities Management Solutions across the US. Now, that search has come to an end. The company just announced that Simone Walzel, as Vice President of Facilities Management Solutions, will be [...]

Maven Wave Launches “Fixed Price, Fixed Time” Data Migration

By |2019-07-19T10:24:10-04:00July 19th, 2019|Categories: cloud, data, Google Cloud, technology trends|Tags: , |

News from the Windy City: Maven Wave launched its “fixed price, fixed time” data migration offering this week during Google Cloud Summit Chicago. The solution moves traditional on-premise data warehouse and data lake environments to a fully operational Google Cloud Platform (GCP) data platform with a predetermined cost and timeline. It includes a predefined GCP platform [...]

The Basic Components of a Strong PR Strategy

By |2019-07-18T14:49:52-04:00July 18th, 2019|Categories: General|Tags: , , , , , , , , , |

A strong public relations strategy requires a carefully thought out plan.  Without a clear set of objectives, the campaign may fall flat. A public relations campaign should fit into an organization's overall marketing strategy and corporate mission.  All messages that are incorporated into the PR plan should work to further the overall company objectives and advance [...]

JSA Partners with the Global Women in Telco & Tech Awards & Summit

By |2019-07-10T14:57:31-04:00July 10th, 2019|Categories: awards, Capacity Media, Diversity, Gender, General, JS&A News, jsa blog, Telecom, telecom industry blog, telecom news, telecom news blog, Telecommunications, women in tech, women in telecom|Tags: , , , , , , , , |

JSA is a proud partner of the 1st annual Global Women in Telco & Tech Awards & Summit! We invite you to join us in celebrating the contributions and achievements of women in telco & tech and shine a light on the companies that encourage diversity and inclusion within the workplace. This event was specifically designed to facilitate change [...]

Data Center Austin Conference Announces All Star Speaker Lineup      

By |2019-07-10T12:21:47-04:00July 9th, 2019|Categories: artificial intelligence, cloud computing, Data Center, digital infrastructure, Events, General, IoT, Smart Cities, tech event, Technology|Tags: , , , , , , |

Star-studded lineup to discuss the technological developments that are changing the world The fifth annual Data Center Austin Conference (DCAC) to be held September 24-25, 2019 in Austin, Texas was created to explore the latest on emerging technologies and how to impact change within the data center industry. DCAC just announced its initial roster of speakers including: Priscilla Johnson, [...]

Friday Reading: JSA’s Tips for Marketing Technical Subjects

By |2019-06-28T08:07:45-04:00June 28th, 2019|Categories: business strategy, c-level, CEO, Communications Management, Content Marketing, Forbes Agency Council, Global Telecommunications, Jaymie Scotto Cutaia, Telecom, telecom marketing, Telecom News Now, telecom pr|Tags: , , , , , , , , , , , |

Jaymie Scotto Cutaia: After a whirlwind week at ITW 2019, I am pleased to present you with my latest article in Forbes. As communications professionals, communicating a message is always top-of-mind. But as communications professionals for the tech and telecom sectors, communicating that message - whether it be a product launch, customer win, or new cable [...]

Common Telecom PR Myths – Busted

By |2019-06-27T08:28:44-04:00June 26th, 2019|Categories: jsa blog, Marketer, marketing strategy, telecom industry blog, Telecommunications|Tags: , , , , , , , , , , , , |

PR is one of those industries that many people think they understand, due in large part to inaccurate, over-the-top Hollywood portrayals. But the reality of PR is actually quite far removed from the common perception. (PR needs some better PR!) In the telecom space, several public relations myths are flying around that are unfortunately only holding [...]

netsapiens Ventures Further into EU Market

By |2019-06-26T11:34:05-04:00June 25th, 2019|Categories: cloud, cloud computing, Cloud service provider, technology trends, Telecom, telecom industry blog, telecom news, telecom news blog, Telecommunications, unified communications, Video Collaboration, VoIP, VoIP service, VoIP service providers|Tags: , , , , , , , , , , , , , , , , |

After a decade of double-digit growth, UCaaS provider concentrates on expanding its international presence in the EU and APAC regions As Day 2 of ITW 2019 unfolds, the netsapiens delegation, led by CEO Anand Buch, is eager to forge new partnerships with organizations who call the EU and APAC regions home. This morning, the B2B provider [...]

Common Telecom PR Mistakes to Avoid

By |2019-06-21T11:23:39-04:00June 21st, 2019|Categories: Brand Marketing, business strategy, jsa blog, JSA Blog Submission, JSA Clients, JSA Connections, telecom industry blog, telecom news, telecom news blog|Tags: , , , , , , , , , , , |

A lot has been made of the technological advances of the last century, decade – hell, even the last few days. Not only have these advances shaped the way we live, but they have also fundamentally changed the way we communicate, engage and ultimately impact and influence one another. With this in mind, here are three [...]

“How New York is Fast Becoming the Greatest Smart City in the World”: A New Hellman Electric eBook

By |2019-06-20T17:50:23-04:00June 20th, 2019|Categories: ebooks, General, New York, Smart Cities|Tags: , , , , , , , , , , |

Technology has always been essential to the economic growth of New York City, not only because technology brings new capital investments and jobs. But because any metropolis needs to evolve in the way it protects its citizens, provides services, stewards the environment, and tends to its social and industrial fabric. Today, it is disruptive digital technology [...]

New Director of Wireless Implementation Joins Hellman Electric Team

By |2019-06-12T14:56:13-04:00June 12th, 2019|Categories: construction|Tags: , , , , , , , , |

Hellman Electric has announced an addition to their team with new hire, Sam Compton, as Director of Wireless Implementation. Mr. Compton brings 15 years of experience of wireless construction management to the table and will be responsible for overseeing wireless projects for Hellman Electric as part of the growing Datacom Division. Mr. Compton’s experience revolves around [...]

A Healthcare Data Case Study: Maven Wave & Rush University Medical Center

By |2019-06-12T14:56:05-04:00June 12th, 2019|Categories: cloud, data, Google Cloud, healthcare, Technology|Tags: , , , , |

Maven Wave has been working with Chicago’s Rush University Medical Center to improve patient outcomes by unlocking insights from unstructured healthcare data, the firm officially announced this week. The solution allows Rush to achieve: Increased collaboration (both internal and external) An intuitive user experience for note search and analysis Scalable compute to empower fast data science [...]

Just Released – New Episode of JSA TV’s TrendSpotting

By |2019-05-24T10:21:16-04:00May 24th, 2019|Categories: AI, Digital Networking, Jaymie Scotto Cutaia, JSA TV, technology trends, Telecom, telecom conference, telecom event, Telecom Exchange, telecom industry blog, telecom industry vlog, telecom networking event, telecom news, telecom news blog, Telecom News Vlog, vlog|Tags: , , , , , , , |

Check out our latest episode of JSA's video series, TrendSpotting, where we highlight what's on the minds of top decision-makers at key industry events around the globe. This episode we talk trends in AI and digital networking with Intel, LightRiver, ARM Data Center Software and Anova Financial Networks on the floor of Telecom Exchange NYC at [...]

Be a Part of the WSTA’s Premier Cybersecurity Event – July 17th at Convene in Downtown Manhattan

By |2019-05-22T14:45:57-04:00May 22nd, 2019|Categories: General, networking event, New Jersey, New York, Speaking Panel, Telecom, telecom event, telecom industry blog, telecom news, telecom news blog, Telecommunications, Wall Street, Wall Street Technology Association, WSTA|Tags: , , , , , |

Don’t miss this Wall Street Technology Association (WSTA) Cybersecurity full-day event focused on addressing technology & business challenges in financial services. Educational presentations will cover topics including Zero-Trust Security, IT Resilience, Managing 3rd Party Risk, and more. Presentations will be followed by an engaging panel discussion around cybersecurity, compliance, and resilience featuring representatives from leading financial [...]