Brand Awareness

Ensuring Telecom Marketing Success: A Q&A with Jaymie Scotto Cutaia at #ITW2019

By |2019-07-12T19:35:14-04:00June 25th, 2019|Categories: General|Tags: , , , , , , , , , , , , , , |

Jackie Riback Levy:  Is there a way to ensure ROI from invested marketing dollars by a telecom or network infrastructure company? Jaymie Scotto Cutaia: In short, yes but it takes several things.  One: a commitment to investing, training and utilizing top technologies, such as ad management tools that leverage machine learning for optimal budget spend and [...]

Bolster Your Brand’s Presence with JSA’s New Intelligent Brand Positioning Offering!

By |2019-04-17T15:54:36-04:00April 17th, 2019|Categories: Event Planning, General, International Telecoms Week, ITW, JSA Events, networking event, Telecom, telecom conference, telecom event, telecom industry blog, telecom marketing, telecom news, telecom news blog, Telecommunications|Tags: , , , , , , , , |

Contemplating a rebrand - or simply want to ensure your brand’s core messaging is in line with current marketplace trends, internal talents and value propositions? We are proud to announce that we have bolstered our Consulting Services portfolio with new Intelligent Brand Positioning offerings, designed to help companies maximize competitive distinctiveness by analyzing: brand messaging competitive [...]