lemonade standMany of us remember our first business venture taking place in the front yard of our childhood home. We made a pitcher of lemonade, made a sign, set up a table and opened to the public. It was a valuable lesson in self-promotion, entrepreneurship and saving money.

RCN Business is doing it’s part to help kids in the Washington, D.C., area learn those valuable lessons as well. The company is a sponsor for Lemonade Day 2015. Lemonade Day is a national not-for-profit organization that empowers young entrepreneurs by teaching them business skills. RCN’s participation furthers the company’s commitment to serving their local communities and in encouraging leadership and real-world life skills in youth today.

The format of Lemonade Day-D.C. is unique from other Lemonade Days across the country in that it pairs George Washington University School of Business students with local youth to offer both a mentorship and learning opportunity. The project impacts both local youth and college students through service learning, as the college students are asked to educate Washington, D.C.’s third- through seventh-graders. More than 2,000 participating youth build their lemonade stands, sell their products, make a profit and experience entrepreneurship firsthand. This year the event will take place on Saturday, April 11.

“RCN Business is excited to be a sponsor for Lemonade Day-D.C.,” says Sanford Ames, Vice President and General Manager for RCN, Washington DC. “Corporate citizenship is a very important part of our overall goals in Washington, D.C., and we are looking forward to serving as volunteers to assist these talented and innovative young people who are learning at an early age the power of entrepreneurship. We also admire the college students who are serving as mentors. Their dedication to this great cause is nothing short of amazing.”

For more information on Lemonade Day-D.C., visit dc.lemonadeday.org. To learn more about RCN Business, visit rcn.com/business or call 1-877-726-7000.