it enineers in network server roomNYIOne of the most outstanding things to note about NYI, a boutique colocation and managed services provider, specializing in customized technology infrastructure solutions, is the company’s rewarding relationships with customers that go far beyond your regular business deals. NYI’s dedicated customer service and attention to detail (on what customers really want), bundled with its exceptional data center, cloud and managed services, keeps the company growing strong.

One of these customers is globally renowned marketing technology firm, Sailthru. It was announced today by NYI that the company has chosen NYI for its premium Bridgewater, NJ data center and infrastructure services. Sailthru’s data-driven personalization, automation and predictive intelligence platform enables more than 400 global mid-market ecommerce and enterprise media brands to increase revenue by engaging with their customers through individualized experiences.

While NYI’s top tier facility was clearly a draw, Sailthru chose NYI for its highly dedicated team who provides unparalleled logistical and technical support. Through its unique high touch approach, NYI allows Sailthru to focus on its core business and achieve substantially more productivity and efficiency from its technical operations staff. NYI also provides Sailthru the flexibility and scalability it needs to plan for additional growth as the company continues to expand its award-winning platform and services.

“NYI’s reputation and uptime speaks for itself, we’re thrilled to be working with a provider who actually cares about our business; the team doesn’t just say what they’ll do; they get it done day after day,” said J.B. Zimmerman, Operations Team Lead at Sailthru. “As one of our preferred vendors, we like to think of the NYI team as trusted teammates. NYI is always helpful and willing to go above and beyond to answer our questions and address any concerns. The company’s speed to service delivery is far ahead of any competitors; what took weeks with others takes just days or hours with NYI.”

“Sailthru is a true technology innovator, offering comprehensive personalization solutions that drive conversion, increase revenue and extend customer lifetime value for leading edge marketers,” comments Phillip Koblence, Chief Operating Officer of NYI. “To know that the Sailthru team regards NYI as a valuable extension to their business is exactly what we strive for in delivering our services to customers. Being able to meet – and exceed – Sailthru’s highly technical requirements, decrease their overall infrastructure spend while providing limitless scale and greatly increased uptime is substantial, particularly in marketing technology.”

For more information about NYI, visit Learn more about Sailthru at