JSA announces the success of its ‘1-2 Punch’ inbound and outbound marketing strategy. By combining the company’s inbound digital marketing tactics, with its bread-and-butter content marketing and public relations services, clients notice a higher return on investment (ROI) and an enhanced brand presence.
JSA’s ‘1-2 Punch’ approach is focused on helping tech and telecom companies develop and execute 360-degree marketing strategies to maximize lead generation, industry thought leadership and brand equity. A superb example of this is 365 Data Centers. Within its first year of engagement with JSA, the company’s Cost Per Conversion was drastically reduced from $272 to below $69 per conversion. This 74% savings was a combined effort of keyword analysis, constant optimization, and tying ad content messaging with the ongoing PR and marketing campaigns.
“We find that our clients, like 365 Data Centers, notice a much greater ROI when combining both inbound and outbound marketing techniques. This strategy, combined with JSA’s expert services, our over $100K annual investment in today’s top AI-driven marketing tools, and our dedicated, proven team, delivers quantifiable quarterly KPIs, or simply stated, real results,” comments Jaymie Scotto Cutaia, Founder and CEO of JSA.
JSA’s Inbound-Outbound ‘1-2 Punch’ approach also provides clients’ insight into how well their tactics are stacking up in the marketplace. The insight ensures telecom providers or data center companies are differentiating messaging, targeting core prospects, synching capabilities to ease clients’ pain points and winning more deals, all while benefiting from greater brand exposure.
JSA will be attending International Telecoms Week (ITW) 2019 in Atlanta, from June 23-26. For more information on JSA’s suite of comprehensive PR, digital marketing and event planning services, meet with the team onsite at Booth HA-E1005, located at the Hyatt Regency in the Atrium Tower, Centennial Ballroom, or contact [email protected].
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