Public Relations

Does Your Company Need PR?

By |2019-06-13T13:41:52-05:00June 13th, 2019|Categories: Advertising, Brand, General, marketing strategy, PR, Public Relations|Tags: , , , , , , , |

In our hypercompetitive telecom marketplace, the pressure is on to drive results. Companies are faced with ensuring they have a high-quality reputation and that their brands are known. Both are essential to retain customers and attract new ones. Public relations is an integral part of maintaining and improving your brand equity. Ensuring that your company has [...]

PR and Risk Management

By |2019-06-06T18:05:41-05:00June 6th, 2019|Categories: Marketer, marketing strategy, Public Relations, telecom marketing, Telecom News Now, telecom pr|Tags: , , , , , , , , , |

Here’s an inconvenient truth – your company is not immune from the risk of a botched marketing or public relations campaign. From Facebook’s follies around data privacy and Elon Musk’s public attacks against a British rescuer in Thailand to the US Air Force’s insensitive use of a viral meme, the past year alone has seen organizations [...]

What are the Differences Between PR, Advertising, and Marketing?

By |2019-05-23T14:43:23-05:00May 23rd, 2019|Categories: Advertising, jsa blog, Marketer, marketing strategy, PR, Public Relations|Tags: , , |

Understanding the differences between PR, advertising, and marketing will help you deliver effective messaging, better target your audience, and drive results. What are the Differences Between PR, Advertising, and Marketing? All businesses, no matter the size or type, operate most successfully with a solid communications plan in place. Incorporating effective communications within a company helps to [...]

What is PR?

By |2019-05-17T16:39:33-05:00May 17th, 2019|Categories: Public Relations, technology trends, Telecom, telecom industry blog, telecom news blog, Telecommunications|Tags: , , , , , , |

You probably already have a general idea of what public relations (PR) is, just based on phrases you’ve heard in the media in the past. Statements like “this is a PR nightmare” when a CEO’s troubled past is revealed, or “her PR team must be amazing” when a celebrity manages to spin a conflict in her [...]