Today was a milestone day for 165 Halsey Street. The dedicated 1.2 million square foot data center/colocation/telecom carrier hotel launched a brand new website complete with a new logo and a virtual tour of its Newark, NJ based data center. This is the company’s first rebrand initiative since its inception, 15 years ago. Let’s take a closer look at the main components of the rebrand.


The Logo

165Halsey_Logo_newThe new logo is simple and sleek. 165 Halsey Street is a well-known name in the telecom industry. The logo reflects that with a bold and prominent design that features the name/address that the leading telecom building is known by.


The Website

Website Home Page Screen ShotThe website features a contemporary, reorganized, easy-to-navigate design that sets out to enhance the user experience by offering improved functionality and additional content. Users are immediately invited to see the networks available at 165 Halsey Street, the current availability and the virtual video tour on the home page.  Jumping further into the website, users can find availability for three specific areas, colocation, built data center space and vacant space. There are also specific pages for the building’s stacking plan, floor plan and a whole lot more. For those that enjoy visual information, 165 Halsey has included an easy-to-read infrastructure infographic that breaks down the building’s main features.


The Video

The virtual tour gives a complete overview of everything 165 Halsey has to offer from its 60 networks, security protocol, to building features like its 7 distinct and redundant points of entry.

165 Halsey offers affordable space, power and interconnection services. The building operates an independent SSAE 16-certified carrier neutral colocation business with no MRC cross connect fees with access to over 60 networks.

To read the full press release, please click here. Follow 165 Halsey on Twitter (@165Halsey) and LinkedIn.